P&G to Push Brands with Bands

P&G will soon offer music downloads on its Home Made Simple website. The songs, which are intended to make you feel young and hip while you do your imitation of HGTV, can be purchased for a dollar for those so inclined.

"Julia's Jukebox" will offer "preselected playlists from musicians such as The Who, Lizz Wright and Julie Andrews," reports the Cincinnati Business Courier. Doesn't this mean someone at P&G has been assigned the task of listening to scores of songs, filtering out the anti-establishment cacophony (i.e. the good stuff), and then match what remains to various aspects of blissful suburbia?

I don't know about Lizz Wright and Julie Andrews, but I think The Who is better off not knowing about this. Maybe Brian Eno can produce some music for suburbs...